Celebrity Beyond has the first luxury brands at sea, handcrafted products


Passengers will have access to a variety of well-known luxury goods, including haute couture from Stella McCartney, beauty products from Goop, gourmet chocolate from Maison du Chocolat and more.

21,000 square feet of shops

The Celebrity Shops, which cover more than 21,000 square feet on two decks, also offer fine jewelry, watches and fragrances. beauty products and clothing from iconic luxury brands such as Bvlgari, Cartier, Elemis, Marni, Montblanc and Panerai, to name a few.

These are complemented by destination-inspired collections and additional responsible retail experiences.

“Our vision was to create a retail experience that reflects Celebrity’s own commitments, ranging from supporting women, diversity and sustainability to celebrating local culture and traditions,” said Brian Abel, Senior Vice President of Hotel Operations, Celebrity Cruises.

Firsts at sea

Making its ocean debut, luxury fashion brand Stella McCartney, known for its commitment to responsible fashion, will feature apparel, shoes, handbags and sunglasses. Marni, an Italian luxury fashion house, is also debuting on Celebrity Beyond and showcasing Italian craftsmanship with its clothes and handbags.

Lifestyle brand goop, founded by Celebrity Wellness Advisor Gwyneth Paltrow, will offer a curated capsule of beauty and skincare products. Beekman 1802, the world’s largest goat milk skincare company for sensitive skin, will also debut on board.

Additionally, Celebrity Beyond marks the first La Maison du Chocolat boutique at sea, offering the Parisian brand’s Coffret Maison and Gesture gift sets, as well as selected chocolate bars, all handcrafted.

New to Celebrity’s Edge ships is Effy, an elite jewelry designer based in New York. The largest assortment of the brand’s EHNY collection ever assembled will launch exclusively on Celebrity Beyond featuring 50 unique designs, each showcasing a colorful gemstone. In collaboration with Effy, artist Rubem Robierb has designed a limited-edition collection exclusive to Celebrity Cruises that will be available at the Effy Boutique and is inspired by Robierb’s “Peace Makers” artwork, also featured on Celebrity Beyond.

Luxury boutiques

Dubbed “Luxury Avenue”, Deck 5 on Celebrity Beyond features iconic brand shops and will house a luxury watch boutique, featuring iconic Swiss watch brands Cartier, IWC and Panerai. Passengers can also shop for watches, as well as jewelry, handbags and accessories at Bvlgari’s standalone lifestyle boutique. Montblanc complements the lineup of world-class designers with writing instruments, watches, leather goods and more.

Goal-Driven Retail

In keeping with Celebrity’s commitment to women’s empowerment, sustainability, diversity and well-being, shoppers will be offered swimwear and resort wear from the Summersalt clothing brand that is made using respectful practices. of the environment. Accessories brand 4Ocean supports beach and ocean cleanups with proceeds from global sales. And vintage luxury brand What Goes Around Comes Around offers designer handbags and accessories from brands including Louis Vuitton, Chanel, Gucci, Hermès, Prada, Fendi and Dior.

The people, culture and traditions of the ports visited will come to life in handcrafted clothing, accessories and authentic gifts. On Celebrity Beyond’s Mediterranean routes, passengers will be able to purchase sustainable footwear from Spanish brand Respoke, which transforms designer silk scarves into one-of-a-kind shoes made with natural fibers and eco-friendly materials, as well as bags handbags and leather accessories from The Bridge. in Florence, Italy, which combines tradition and modernity.

Rizes Crete’s natural cosmetics, soaps and home décor items are made with olive wood in Greece, and in Marseille, France, La Corvette’s soaps and body care products are made using sustainable practices. dating back to 1894, using only vegetable oils without perfumes or dyes. or preservatives.

Apple, Elemis, Park West

Celebrity’s signature retail experiences include iLounge, Apple’s first Authorized Specialist at Sea, featuring Apple technology for use and purchase, plus tech tips and tricks from certified Apple experts.

Spa enthusiasts can shop at Elemis, which will be launching a variety of products on Beyond as part of their Pro-Collagen line. And the Park West Gallery [email protected] will feature works ranging from Pablo Picasso to New York art superstar Mark Kotsabi.


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